Less than two months ago I was sitting in a French restaurant in an American city looking at an item on the menu called Meet Me in Havana. I frantically messaged a marketing communications friend and pointed out that it should have been called Meet Me in Bridgetown since the main ingredient has been made in Barbados since 1703! My friend calmly pointed out that Havana was … [Read more...] about Meet Me in Bridgetown at the Intersection of Brand Equity & Competitiveness
Lisa S. Howard
Lisa S. Howard is a Consultant for the IDB Climate Change and Sustainable Development Department’s Housing and Urban Development Division, currently working on the Emerging and Sustainable Cities program for Bridgetown. Lisa holds a Master of Science in Sustainability Management from Columbia University and is a Leadership in Energy and Environmental Design Accredited Professional in Building Design and Construction (LEED AP BD+ C). Previously, Lisa worked in the development industry for a private resort in Barbados and has consulted on sustainability certification for Chile’s Federation of Tourism Enterprises (FEDETUR) and on sustainability reporting for an independent fashion house in New York. She has also worked for the Port Authority of New York and New Jersey’s Office of Energy and Environmental Programs on energy efficiency and for Columbia University’s Earth Institute on corporate engagement and professional development.
Long Beach: Our Place, Our Planet, Our Responsibility
IDB Barbados Country Office Family & Friends Clean Up Barbados Team. Photo Author Lisa S. Howard The once controversial refrain “Da Beach Is Mine” has become the unofficial Barbadian anthem about the ownership of our beaches -- ownership accompanied by rights and responsibilities. In September, The Greening Committee from the Inter-American Development Bank’s … [Read more...] about Long Beach: Our Place, Our Planet, Our Responsibility