I was surprised when I read that Grenada is the hottest place to escape the cold! That at least is according to Kayak’s 2015 Travel Hacker Guide. The Guide rated Grenada among the Top 10 Trending Beach Destination. Their methodology defines “hottest” as destinations with the highest year-on-year increase in clicks in 2014. Now, let’s validate the hotness metric with … [Read more...] about Grenada: The Hottest Place to Escape the Cold
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Discover The New “Pure Grenada” Brand
Welcome to the Spice of the Caribbean; a place where untouched beauty meet Grenada's warm people content with a simple way of life. Grenada offers a lifestyle so pure and authentic that you feel instantly renewed. The enchanting island boasts silky stretches of white sand beaches, sunken treasures adorned by corals and unspoilt landscapes undiscovered by crowds. … [Read more...] about Discover The New “Pure Grenada” Brand
Defining a Clear Tourism Brand
Back in the 1960s, the Honourable Lloyd Best and Professor Kari Levitt first put forth the Theory of the Plantation Economy. As Professor Norman Girvan of the University of the West Indies summarised in retrospective notes on the theory, “[Its purpose was] to identify the structural constraints on the growth and transformation of Caribbean economies that arise from the … [Read more...] about Defining a Clear Tourism Brand
Regional Report: Tourism Finally Looking South
by CCB Caribbean Economics Team CCB’s Caribbean Economics Team is pleased to send the seventh Issue of the Caribbean Region Quarterly Bulletin. It analyzes recent economic developments of The Bahamas, Barbados, Guyana, Jamaica, Suriname, and Trinidad and Tobago. The Special Country Reports consider trends in tourism, and policy options for the sector. For Guyana, the … [Read more...] about Regional Report: Tourism Finally Looking South
Building Tourism links between Brazil and the Caribbean
Competition in tourism is strong and success depends on strong brands and the availability of good connection, resulting in tourism countries focusing on specific markets from where they try to attract as many visitors as possible and hinders diversification. The same is true for the Bahamas, Barbados, Jamaica and Trinidad and Tobago, which have strong links with … [Read more...] about Building Tourism links between Brazil and the Caribbean