71% of the millennials in the United States would rather go to the dentist than listen to what banks are saying, according to the Millennial Disruption Index, while 35% of the banks in Latin America feel they are not meeting the needs of this generation, and 71% admit they are unable to rapidly adapt to technological advances, according to a study done by the GMix program of … [Read more...] about Three ways banks can attract millennials
millennials
Millennials and Shared Value: a perfect business strategy
Much has been said about the millennials, those born between 1980 and 2000, accounting for approximately 80 million people in the United States, and what they represent for the future of our society. For businesses, for example, it is crucial to understand this new generation, both as consumers and employees, otherwise companies run the risk of becoming irrelevant and … [Read more...] about Millennials and Shared Value: a perfect business strategy