By Eliana Prada, Martín Inthamoussú, Adam Veprinsky Mehl, Johanna Hansmann and Karoline Barros The Creative Economy has become a key driver of economic development throughout the globe. It is one of the fastest-growing sectors in the world economy, not only in employment generation but also in creative work creation and export earnings through creative goods and … [Read more...] about The Untapped Potential of the Creative Economy in Amazonia
Eliana Prada
Eliana Prada, originally from Argentina, is a Sector Specialist in Creative Industries at the Inter-American Development Bank (IDB). Since 2018, she has been responsible for designing and implementing Creative Economy projects and has over 14 years of experience strengthening the creative entrepreneurial and innovation ecosystem in Latin America and the Caribbean. Currently, she leads the development of creative industry components for various operational projects with an intersectoral approach at the IDB. Her educational background includes postgraduate courses at Harvard Business School on public policies and digital transformation, and a Master's degree in Public Relations and Communications from Georgetown University.