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WATER: A “VOLUPTUOUS” RESOURCE

April 22, 2015 Por Marcello Basani Leave a Comment


Are we missing the point?

Marcello1Few summers ago my wife and I went to California, to the Napa valley, where inevitably we met a lot of wine enthusiastic. Between glasses, we were amused in learning fascinating jargon related to wine tasting. “Wine descriptors”, they call it.

We learned that a wine can be velvety, laser-like or angular (an angular wine is like putting a triangle in your mouth, really). It can be chewy, or taste like petrol (these days these wines are particularly cheap, eh eh), or “cat pee” (really, really!).

Though I find them quite amusing, I do understand that the level of ingenuity of such descriptors only reflects the level of sophistication we have reached within the wine industry.

I had very mixed feelings, however, when I bumped into these kind of terms used during water tasting competitions… Well, first, you may be amazed to know how many events of such kind are out there (the largest in the world is coming up!).  There are even the Olympics for bottled water! Second, you may be caught aback in knowing that water can be expressive, explosive, rejuvenating or, like my high-school girlfriend, voluptuous(i.e. provocative and sexually alluring).

Is this for real?

In 2013, 783 million people did not have access to clean water, and almost 2.5 billion did not have access to adequate sanitation. Water is a scarce resource, and it is becoming increasingly so in many cities around the world. From the US to India, one out of every four cities in the world is found to be water stressed. Lack of access to clean water and sanitation kills children at a rate equivalent of a jumbo jet crashing every four hours.

Just THINK. For many people in the world, water is necessary. Period.

I am a gentle*, sweet* guy, quite reticent* in making decisive* judgments. I prefer expressing structured*,consistent*, occasionally subtle* opinions. Though appetizing* and intellectually refreshing*, I find the use of water descriptors quite flabby*, dirty*, and utterly sour*. 

(All tasty* descriptors taken from the wine and water industry). Let us leave them for wine, shall we? 

Seguir a @MarcelloBasani

Marcello2

Filed Under: Knowledge

Marcello Basani

Marcello Basani is a Lead Specialist at the Inter-American Development Bank (IDB) office in Mexico. Based in Mexico City, Marcello leads the preparation and implementation of projects and activities in the water, sanitation, and solid waste management sectors. He also spearheads the regional initiatives on innovation and integrity in the sector. With a career at the IDB that includes roles in Washington D.C., Guyana, Ecuador, and Uruguay, Marcello has amassed extensive international experience. Before joining the IDB, he worked as a consultant for the Independent Evaluation Group of the World Bank, the International Food Policy Research Institute, and in academia, focusing on water and development issues. Marcello holds a PhD in Environmental Economics and a Master’s degree in Development Economics. He is the author of numerous publications in his field.

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